广州邮电

    面临挑战：
    学校的前身是有着五十年办学历史、被誉为“广东邮电黄埔军校”的广东省邮电学校，文化底蕴深厚。 随着通信技术、业务的进一步发展，企业对专业人才提出了更高层次的要求。为此，广东邮电职业技术学院居安思危，找到先知，希望借助先知优秀的品牌整合设计平台，深入挖掘学校文化精髓，使其原有品牌形象得到全面升级。

    Challenges
    The predecessor of the school is Guangdong Provincial Posts and Telecom College which has five decades of history, k wn as "Guangdong Posts Whampoa Military Academy”, the school is full of cultural heritage. As further development of communications tech logy and higher-level requirements of business professionals, Guangdong Vocational College of Posts and Telecom hopes that Wevin’s excellent brand integrated design platform would inspire the essence of school culture and upgrade the original brand image.

    解决方案：
    先知中国总顾问思翰教授应广东邮电职业技术学院之邀请为其进行企业文化培训，思翰教授对品牌检查与评估，在品牌战略创新、品牌空间设计、品牌零售环境设计以及企业文化塑建等方面进行了创新而深刻的论述。希望学校能从中国传统文化中汲取的养分，在学校办学与管理中融入优秀的文化理念，并以此作为塑建学校精神的核心基石。

    Solution:
    Professor Sihan from Wevin China was invited to give speeches on corporate culture  for Guangdong Vocational College of Posts and Telecommunications, Professor Sihan did brand inspection and assessment on in vation in brand strategy, brand space design, brand design and retail environments, then the school could apply the Chinese traditional culture to its philosophy and management, and make it a cornerstone of school spirit construction.