奥蔻
经过全面的调研分析，先知命名采用了“音译”为主的命名线路，经过多轮的筛选分析“奥蔻”脱颖而出，“奥
- 强大词语,降低传播营销成本
- 强大名称,带来效益的品牌资产
- 专注命名定位,命名行业标杆
- 360全胜命名法,成就强大品牌
项目背景
宁波开元大酒店坐落在宁波市区金融、商贸、文化中心地段，距沪杭甬高速公路宁波大朱家出口2公里，距火车站10分钟车程，交通便捷。 它是集客房、餐饮、康乐、会议功能于一体的现代化酒店。宁波开元大酒店楼高30层，标准间面积25平方米。
Ning Bo Kai Yuan hotel is located in Ningbo city finance, commerce, culture center of the lot, away from the Shanghai-Hangzhou-Ningbo Expressway exit Ningbo Zhu 2 kilometers from the train station 10 minutes by car, and convenient transportation. It is a set of rooms, catering, recreation, conference function in a modern hotel. Ningbo New Century Hotel has 30 storeys, the standard room measuring 25 square meters.
面临挑战
酒店在建成竣工之后，创建者一直没有找到合宜的酒店名称，他们理想的名称既要高端大气，又要独具气质，洋溢着祥瑞喜气。先知在承接该项目之后，对酒店进行了全面研究，并制定了命名方案。
The hotel have t found an appropriate name after completed, the name of both their ideal is t only high-end atmosphere, but also a unique temperament, filled with auspicious festivity. After undertaking the project, Wevin conducted a comprehensive study of the hotel, and developed a naming scheme.
解决方案
先知命名实验室进行了深入的市场调研和接连的头脑风暴，经过多番讨论之后，更终定名“开元”。名称大气厚重，寓意“歌颂中华盛世，宛若盛唐之开元”，颇具文化底蕴，很好地契合了酒店定位。
Wevin conducted in-depth market research and a series of brainstorming, after much discussion, the final naming "New Century." Name atmosphere thick, meaning "praise CHINA POWER, like the Tang Kaiyuan," rather cultural heritage, the hotel fit nicely positioned.
如何降低营销传播成本，累计品牌资产，打造品牌竞争力
立即致电 4006-099-888
可获得专业品牌顾问支持，抓住品牌本质，强大全案，成就强大品牌。
